My Story.
Anton Brooks · Founder
I'm an Australian father, inventor, entrepreneur, surfer, motorcyclist and adventurer.
I've spent most of my life building things. Businesses, products, ideas and solutions to problems that others simply accepted.
I've always believed there is a better way.
Over the years, I noticed something about clothing.
No matter where I went, whether it was a shopping centre, a department store or an online retailer, I saw the same thing.
The same blank shirts.
The same logos.
Clothing had become bland because not all of us wants to be another multi national companies billboard.
Fashion seemed less focused on self-expression and more focused on promoting somebody else's brand or it's just a blank T shirt.
Yet at the same time, millions of people around the world were choosing tattoos as a way to express who they are.
Their passions.
Their beliefs.
Their memories.
Their experiences.
Their story.
People invest thousands of dollars and countless hours creating artwork that means something to them. Artwork they proudly wear on their skin for life.
That got me thinking.
If tattoo art is important enough for people to wear on their skin for life, why shouldn't it be important enough to wear on their clothing?
That simple question became the inspiration behind Tattoo T's.
I wanted to create something different.
Not another clothing brand built around a logo.
Not another T-shirt that turns the customer into a walking billboard.
I wanted to create wearable art.
Clothing that allows people to express themselves without saying a word.
Clothing inspired by adventure, creativity, individuality and freedom.
Clothing that tells a story about the person wearing it.
Because we are all more than one thing.
I'm a father.
A surfer.
A motorcycle rider.
A camper.
An inventor.
An entrepreneur.
A romantic.
And like most people, those experiences have shaped who I am.
Tattoo T's was created for people who refuse to be defined by a single label.
People who live life on their own terms.
People who believe what they wear should reflect who they are, not who made it.
Welcome to Tattoo T's.
Wear The Art.